Debuting on Super
Bowl Sunday 2006, Cadillac's "Drumline" is a
music-driven love letter to the newly designed
DTS. Featuring the intensity of the
Bethune-Cookman College drumline from Daytona,
FL and some incredible imagery of the new DTS
navigating the streets of downtown LA, Jim
Casella's original music was specifically used
to edit and choreograph the spot allowing the
music to tell the story. Voiceover is supplied
by award-winning actor, Gary Sinise. With
cinematography by Darius Khondji, and directed
by the acclaimed Paul Hunter, this national
spot is sure to get the blood pumping.
Cadillac
(2006)
"Drumline"
Agency: Leo Burnett/Detroit
Director: Paul Hunter
"Drumline"
Agency: Leo Burnett/Detroit
Director: Paul Hunter
This spot was voted
by one of the world's largest ad industry
publications as the No. 2 spot in its Spring Top
Ten Music and Sound chart.
(released April
2006)
Click here to view the
chart.